The AAMS System lets you program very easy a campaign:

Setup the starting and ending date for a campaign (by budgets, numbers of clicks, visitors etc.).
Setup objectives priorities;
Choose the way you want the campaign: by days, by hours etc.;
The resume of all information of planning and targeting;

Targeting options:

by domain, by country, explorer system, browser (name and version);
by cookies identification, profile or behavior of your websites visitors;
by keywords, to show banners by keywords entered in search engines;
capping.